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Advertising and Marketing
Citations 1-10 of 173 total displayed.
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Most recent content
(1 Oct 2007):
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- Research papers
Working to make an image: an analysis of three Philip Morris corporate image media campaigns
- Glen Szczypka, Melanie A Wakefield, Sherry Emery, Yvonne M Terry-McElrath, Brian R Flay, and Frank J Chaloupka
Tob Control 2007; 16: 344-350.
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- Letters
Perceptions of tobacco advertising and marketing that might lead to smoking initiation among Chinese high school girls
- Michael G Ho, Yu Shi, Shaojun Ma, and Thomas E Novotny
Tob Control 2007; 16: 359-360.
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Past content
(since Sep 1999):
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- Articles
The role of tobacco advertising and promotion: themes employed in litigation by tobacco industry witnesses
- Marvin E Goldberg, Ronald M Davis, and Anne Marie O’Keefe
Tob Control 2006; 15: iv54-67iv.
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[ web only appendices ]
- Research papers
Finding the Kool Mixx: how Brown & Williamson used music marketing to sell cigarettes
- Navid Hafez and Pamela M Ling
Tob Control 2006; 15: 359-366.
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- Research papers
US news media coverage of tobacco control issues
- Marilee Long, Michael D Slater, and Lindsay Lysengen
Tob Control 2006; 15: 367-372.
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- Research papers
Tobacco point-of-purchase promotion: examining tobacco industry documents
- Anne M Lavack and Graham Toth
Tob Control 2006; 15: 377-384.
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- Brief reports
Tobacco imagery on New Zealand television 2002–2004
- Rob McGee and Juanita Ketchel
Tob Control 2006; 15: 412-414.
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- Industry watch
Clean cut cigarettes: fictitious launch foreshadows actual tobacco industry strategy
- Jack E Henningfield, Gregory N Connolly, Katherine E Kemper, Joseph G Gitchell, and John M Pinney
Tob Control 2006; 15: 341-342.
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- Articles
Effects of the 2003 advertising/promotion ban in the United Kingdom on awareness of tobacco marketing: findings from the International Tobacco Control (ITC) Four Country Survey
- F Harris, A M MacKintosh, S Anderson, G Hastings, R Borland, G T Fong, D Hammond, K M Cummings for the ITC Collaboration
Tob Control 2006; 15: iii26-33iii.
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- Research papers
Paradoxical increase in cigarette smuggling after the market opening in Taiwan
- C P Wen, R A Peterson, T Y D Cheng, S P Tsai, M P Eriksen, and T Chen
Tob Control 2006; 15: 160-165.
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