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Tobacco Control 2004;13:85-86; doi:10.1136/tc.2003.004515
Copyright © 2004 by the BMJ Publishing Group Ltd.
Tobacco Control 2004;13:85-86
© 2004 BMJ Publishing Group Ltd

BRIEF REPORT

Telephone assistance for smoking cessation: one year cost effectiveness estimations

A L McAlister1, V Rabius2, A Geiger2, T J Glynn2, P Huang3, R Todd2

1 Center for Health Promotion and Prevention Research, School of Public Health, University of Texas Health Science Center at Houston, Houston, Texas, USA
2 American Cancer Society, Atlanta, Georgia, USA
3 Bureau of Chronic Disease and Tobacco Prevention, Texas Department of Health, Austin, Texas, USA

Correspondence to:
Correspondence to:
A McAlister
PhD, Center for Health Promotion and Prevention Research, School of Public Health, The University of Texas Health Science Center at Houston, 7000 Fannin, Suite 2550, Houston, TX 77030, USA; amcalister{at}sph.uth.tmc.edu

ABSTRACT

A randomised trial evaluated the American Cancer Society’s telephone counselling service to assist smoking cessation. Counselling nearly doubles a smokers’ odds of quitting and maintaining cessation for one year. The estimated cost for each case of maintained smoking cessation attributable to counselling availability is approximately $1300.

Keywords: cessation; telephone assistance; cost effectiveness


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