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Tobacco Control 2004;13:102
© 2004 BMJ Publishing Group Ltd


News analysis

USA: Sex and the Ciggie

Gene Borio

geneb@tobacco.org

The first 150 words of the full text of this article appear below.

The much hyped season finale of the US cable TV smash hit "Sex and the City" featured the return of smoking by the leading lady.

Iconic, independent woman Carrie Bradshaw smoked throughout the first few seasons but managed to quit during the third. The series won a 2001 PRISM award for accurate depiction of a nicotine addiction.

Her downfall in the finale came while she was in Paris, where "everybody smokes". It’s hard to miss the glorification of smoking in this episode. Not only is her Marlboro Lights pack prominently displayed for long periods, but Carrie’s enjoyment of her first smoke can only be described as radiant.

There is a remarkable sequence when her boyfriend, played by Mikhail Barishnikov, tells Carrie what his ex-wife thought of her. Carrie has just retrieved a cigarette from her purse when Barishnikov says, "She found you..." and here’s where the timing is key: just . . . [Full text of this article]







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