HOME HELP FEEDBACK SUBSCRIPTIONS ARCHIVE SEARCH TABLE OF CONTENTS REGISTER		Author Keyword(s) Vol Page [Advanced]

This Article Full Text Full Text (PDF) Submit a response Alert me when this article is cited Alert me when eLetters are posted Alert me if a correction is posted Citation Map Services Email this link to a friend Similar articles in this journal Similar articles in PubMed Add article to my folders Download to citation manager Request Permissions Citing Articles Citing Articles via HighWire Citing Articles via Google Scholar Google Scholar Articles by Eissenberg, T Search for Related Content PubMed PubMed Citation Articles by Eissenberg, T Related Collections Tobacco use Health effects of tobacco use Smoking cessation

The time for tobacco industry sponsored PREP evaluation has arrived

Correspondence to:
Thomas Eissenberg
Virginia Commonwealth University, Richmond, VA 23298, USA; teissenb@vcu.edu

Keywords: tobacco; potential reduced exposure products; evaluation

The first 150 words of the full text of this article appear below.

Potential reduced exposure products (PREPs) for smokers are marketed by the tobacco industry as a way for smokers to reduce toxicant intake while continuing to use tobacco.¹ In the past, similarly marketed products, so called "low yield" cigarettes, were financial successes but public health failures.^1,2 Deceptive marketing of these early PREPs helps to explain their financial success,³ while a lack of objective pre-market evaluation of users’ smoke toxicant exposure helps to explain their public health failure.^1,4 Given this history, anyone interested in public health is correct to be sceptical of the marketing that surrounds a new generation of PREPs in the USA (for example, Accord^®, Advance^TM, Aeros^®, Eclipse^®, Quest^®) and Europe (for example, NicStic^®). Even more important, public health advocates are correct to insist that PREPs be evaluated comprehensively, rigorously, and objectively.^1,5 This type of evaluation will help ensure that . . . [Full text of this article]

This article has been cited by other articles:

				G. E. Matt, J. T. Bernert, and M. F. Hovell Measuring Secondhand Smoke Exposure in Children: An Ecological Measurement Approach J. Pediatr. Psychol., March 1, 2008; 33(2): 156 - 175. [Abstract] [Full Text] [PDF]