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Hong Kong, China: industry’s loss of face and smoke
d.simpson@iath.org
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Among the surprises of Hong Kong, long established as a byword for free trade, has been its tendency to be a place where the tobacco industry stubs its corporate toe, and sometimes even comes a real cropper. From an adventure playground for young tobacco advertisers in the early 1980s - the companies must have rated it the last place on earth to stop their energetic entrapment of young people in the nicotine web - it rapidly turned into a public health model for the region. If the industry’s overall judgement was often inaccurate, some of its strategies were wildly off the mark. In challenging government tobacco control plans, for example, the tobacco companies’ use of massive public relations blitzes, tired old rhetoric and patronising, see-though sophistry, as well as bogus "experts" flown in from around the world, cut little ice with legislators; and the blustering, threatening tone of testimony offered
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- Hong Kong, China: bad atmosphere for public health
- David Simpson
Tob. Control 2007 16: 3-4.[Extract] [Full Text] [PDF]
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