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Tobacco Control 2007;16:169
Copyright © 2007 by the BMJ Publishing Group Ltd.

News analysis

Chile: new health warnings

David Simpson

d.simpson@iath.org

The first 100% of the full text of this article appears below.

Above is an example of how the bold new health warnings look on the two main faces of cigarette packs. The uncompromising statement on the first side says "These cigarettes are killing you," while the message on the other side tells how the unfortunate smoker pictured, Don Miguel, lost his larynx to cancer. The ministry of health has been reproducing the images in advertisements on large billboards.


Figure 1


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