Register for email alerts and news feeds:
This journal | BMJ Group
rss
Tobacco Control 2000;9:3-8; doi:10.1136/tc.9.1.3
Copyright © 2000 by the BMJ Publishing Group Ltd.
Tob Control 2000;9:3-8 ( Spring )

Cover essay

From social taboo to "torch of freedom": the marketing of cigarettes to women

Amanda Amosa, Margaretha Haglundb

a Public Health Sciences, Department of Community Health Sciences, Medical School, University of Edinburgh, Teviot Place, Edinburgh EH8 9AG, UK, b National Institute of Public Health, Sweden, c President, International Network of Women Against Tobacco (INWAT)

Correspondence to: A Amos amand.amos@ed.ac.uk

The first 150 words of the full text of this article appear below.

    Introduction

Figure Removed (Available Only in the Full Text)
Nice girls don't smoke

When the Irish born American femme fatale Lola Montez had her photograph taken at a Boston studio in 1851, neither she nor anyone else could foresee the future symbolic value of the cigarette as a sign of emancipation for women and the tragic development that we are now facing with women as the next wave of the tobacco epidemic. With the dress and hairstyle that she was wearing in the photograph Lola Montez could have passed for a lady, if it wasn't for the cigarette which stood out so effectively against her black gloved hand (fig 1). Used as the focal point of this picture, the cigarette was intended to be provocative. Ladies in 1851 did not smoke, and the very notion that women and girls might be experimenting with cigarettes was certainly not acknowledged publicly. Indeed smoking by women in North America and Europe had long . . . [Full text of this article]


Add to CiteULike CiteULike   Add to Complore Complore   Add to Connotea Connotea   Add to Del.icio.us Del.icio.us   Add to Digg Digg   Add to Reddit Reddit   Add to Technorati Technorati    What's this?

This article has been cited by other articles:

  • Stickley, A., Carlson, P. (2009). The social and economic determinants of smoking in Moscow, Russia. Scand J Public Health 37: 632-639 [Abstract]  
  • Bloch, M., Althabe, F., Onyamboko, M., Kaseba-Sata, C., Castilla, E. E., Freire, S., Garces, A. L., Parida, S., Goudar, S. S., Kadir, M. M., Goco, N., Thornberry, J., Daniels, M., Bartz, J., Hartwell, T., Moss, N., Goldenberg, R. (2008). Tobacco Use and Secondhand Smoke Exposure During Pregnancy: An Investigative Survey of Women in 9 Developing Nations. AJPH 98: 1833-1840 [Abstract] [Full Text]  
  • Freeman, B, Chapman, S (2008). Gone viral? Heard the buzz? A guide for public health practitioners and researchers on how Web 2.0 can subvert advertising restrictions and spread health information. J. Epidemiol. Community Health 62: 778-782 [Abstract] [Full Text]  
  • Ng, N., Weinehall, L., Ohman, A. (2007). 'If I don't smoke, I'm not a real man' Indonesian teenage boys' views about smoking. Health Educ Res 22: 794-804 [Abstract] [Full Text]  
  • Freeman, B., Chapman, S. (2007). Is "YouTube" telling or selling you something? Tobacco content on the YouTube video-sharing website. Tobacco Control 16: 207-210 [Full Text]  
  • Federico, B., Costa, G., Kunst, A. E. (2007). Educational Inequalities in Initiation, Cessation, and Prevalence of Smoking Among 3 Italian Birth Cohorts. AJPH 97: 838-845 [Abstract] [Full Text]  
  • Greaves, L., Jategaonkar, N. (2006). Tobacco policies and vulnerable girls and women: toward a framework for gender sensitive policy development. J. Epidemiol. Community Health 60: ii57-ii65 [Abstract] [Full Text]  
  • Anderson, S J, Dewhirst, T, Ling, P M (2006). Every document and picture tells a story: using internal corporate document reviews, semiotics, and content analysis to assess tobacco advertising. Tobacco Control 15: 254-261 [Abstract] [Full Text]  
  • Smith, E. A, Offen, N., Malone, R. E (2005). What makes an ad a cigarette ad? Commercial tobacco imagery in the lesbian, gay, and bisexual press. J. Epidemiol. Community Health 59: 1086-1091 [Abstract] [Full Text]  
  • Toll, B A, Ling, P M (2005). The Virginia Slims identity crisis: an inside look at tobacco industry marketing to women. Tobacco Control 14: 172-180 [Abstract] [Full Text]  
  • Bansal, R, John, S, Ling, P M (2005). Cigarette advertising in Mumbai, India: targeting different socioeconomic groups, women, and youth. Tobacco Control 14: 201-206 [Abstract] [Full Text]  
  • Huisman, M, Kunst, A E, Mackenbach, J P (2005). Educational inequalities in smoking among men and women aged 16 years and older in 11 European countries. Tobacco Control 14: 106-113 [Abstract] [Full Text]  
  • Anderson, S J, Glantz, S A, Ling, P M (2005). Emotions for sale: cigarette advertising and women's psychosocial needs. Tobacco Control 14: 127-135 [Abstract] [Full Text]  
  • Knight, J, Chapman, S (2004). "Asian yuppies...are always looking for something new and different": creating a tobacco culture among young Asians. Tobacco Control 13: ii22-ii29 [Abstract] [Full Text]  
  • Edwards, C A, Harris, W C, Cook, D R, Bedford, K F, Zuo, Y (2004). Out of the Smokescreen: does an anti-smoking advertisement affect young women's perception of smoking in movies and their intention to smoke?. Tobacco Control 13: 277-282 [Abstract] [Full Text]  
  • Hunt, K., Hannah, M.-K., West, P. (2004). Contextualizing smoking: masculinity, femininity and class differences in smoking in men and women from three generations in the west of Scotland. Health Educ Res 19: 239-249 [Abstract] [Full Text]  
  • Barbeau, E M, Leavy-Sperounis, A, Balbach, E D (2004). Smoking, social class, and gender: what can public health learn from the tobacco industry about disparities in smoking?. Tobacco Control 13: 115-120 [Abstract] [Full Text]  
  • Gilmore, A B, McKee, M (2004). Moving East: how the transnational tobacco industry gained entry to the emerging markets of the former Soviet Union--part I: establishing cigarette imports. Tobacco Control 13: 143-150 [Abstract] [Full Text]  
  • Hunt, K (2002). Re-evaluating gender and smoking in Thunderbirds 35 years on. Tobacco Control 11: 151-153 [Abstract] [Full Text]  
  • Weintraub, J M, Hamilton, W L (2002). Trends in prevalence of current smoking, Massachusetts and states without tobacco control programmes, 1990 to 1999. Tobacco Control 11: ii8-13 [Abstract] [Full Text]  

This Article

Services
Citing Articles
Google Scholar
PubMed
Bookmark with

Register for free content

The full back archive is now available for all BMJ Journals. Institutional subscribers may access the entire archive as part of their subscription. Personal subscribers will also have access to all content when logged in. Non-subscribers who register have free access to all articles published before 2006 right back to volume 1 issue 1. Register here to access the free archive of all BMJ Journals.

Don't forget to sign up for content alerts so you keep up to date with all the articles as they are published.