Building partnerships: how to make it happen
Minnesota Decides: a community blueprint for tobacco reduction
Daniel S Johnson
Blue Cross
and Blue Shield of Minnesota, PO Box 64560, St Paul, MN 55118, USA; Daniel_S_Johnson@BlueCrossMN.com
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Introduction |
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The national tobacco landscape is rapidly changing as a result of federal policy reform; action is taking place at the state level as well. During the past year, I have had the privilege of directing a state project called "Minnesota Decides: A community blueprint for tobacco reduction". This project has led to the creation of a statewide action plan for addressing tobacco use. This plan is influencing the debate over how to steward state tobacco settlement dollars. To date, outcomes include goals and action steps that are being embraced in various settings across the state as set forth in the plan by a cross section of Minnesotans. What makes this project different is the unique blend of public and private cooperation and input that led to its creation.
Tobacco use in Minnesota remains at epidemic proportions,
according to the Minnesota Department of Health. One in every six deaths is
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