Smoke free families project brief
An evaluation of videotaped vignettes for smoking cessation and relapse prevention during pregnancy: the Very Important Pregnant Smokers (VIPS) program
Paul M Cinciripini, Jennifer B McClure, David W Wetter, Jennifer Perry, Janice A Blalock, Lynn G Cinciripini, Karen E Friedman, Karyn Skaar
University of Texas
MD Anderson Cancer Center, Houston, Texas USA
Correspondence to: PM Cinciripini, PhD, Department of Behavioral Science, Box 243, University of Texas MD Anderson Cancer Center, 1515 Holcombe Blvd, Houston, Texas 77030, USA; pcinciri@mdanderson.org
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Introduction |
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As
a treatment medium, videos have been largely untested. However, the
potential of the video medium to broaden the extensiveness and
effectiveness of minimal or self help interventions has been discussed
in the Agency for Health Care Policy and Research guideline for smoking
cessation.1 This may be a particularly important time to
focus on innovations in self help technology for pregnant smokers.
Printed materials are the major media by which current self help
interventions are delivered, and in the general population their
overall effectiveness has been shown to be similar to no treatment
control conditions.1 Moreover, currently available treatments for pregnant smokers have often emphasised provider delivered counselling but have typically failed to incorporate treatment components that address some of the major contributors to
relapse in the general population, such as negative affect, depression,
smoking cues, positive mood/celebration, etc.2 Videos may
provide an important opportunity to demonstrate clinically relevant
problem
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Windsor, R. A, Whiteside, H P. Jr, Solomon, L. J, Prows, S. L, Donatelle, R. J, Cinciripini, P. M, McIlvain, H. E
(2000). A process evaluation model for patient education programs for pregnant smokers. Tobacco Control
9: 29i-35
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