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Electronic Letters to:

M L Myers
Philip Morris changes its name, but not its harmful practices
Tob Control 2002; 11: 169-170 [Abstract] [Full text] [PDF]
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[Read eLetter] Philip Morris Backward
Stephen L. Hamann   (2 September 2002)

Philip Morris Backward 2 September 2002
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Stephen L. Hamann,
Educator
Tobacco Control Policy Research Network

Send letter to journal:
Re: Philip Morris Backward

phncr{at}mahidol.ac.th Stephen L. Hamann

Dear Mr Meyers, Thank you for your article about the name change of Philip Morris. It is appropriate that PM should wish to become invisible. In fact, they are simply backward, so I shall reverse their new name to airtla, meaning Aberrant Industry in Regular Touch with Legal Attorneys. I hope they shall hence forward remain named with this backward sign of wrong doing. Branding, after all, is one of their specialties that we too should appreciate.

Stephen Hamann Tobacco Control Policy Research Network Bangkok, Thailand