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USA: Sex and the Ciggie
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  1. Gene Borio
  1. geneb@tobacco.org

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    The much hyped season finale of the US cable TV smash hit “Sex and the City” featured the return of smoking by the leading lady.

    Iconic, independent woman Carrie Bradshaw smoked throughout the first few seasons but managed to quit during the third. The series won a 2001 PRISM award for accurate depiction of a nicotine addiction.

    Her downfall in the finale came while she was in Paris, where “everybody smokes”. It’s hard to miss the glorification of smoking in this episode. Not only is her Marlboro Lights pack prominently displayed for long periods, but Carrie’s enjoyment of her first smoke can only be described as radiant.

    There is …

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