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Rapid increase in e-cigarette advertising spending as Altria's MarkTen enters the marketplace

Authors

  • Jennifer Cantrell Evaluation Science and Research, Truth Initiative, Washington DC, USA Department of Health, Behavior and Society, Johns Hopkins Bloomberg School of Public Health, Baltimore, Maryland, USA PubMed articlesGoogle scholar articles
  • Brittany Emelle Evaluation Science and Research, Truth Initiative, Washington DC, USA Department of Prevention & Community Health, George Washington University Milken Institute of Public Health, Washington DC, USA PubMed articlesGoogle scholar articles
  • Ollie Ganz Evaluation Science and Research, Truth Initiative, Washington DC, USA Department of Prevention & Community Health, George Washington University Milken Institute of Public Health, Washington DC, USA PubMed articlesGoogle scholar articles
  • Elizabeth C Hair Evaluation Science and Research, Truth Initiative, Washington DC, USA Department of Health, Behavior and Society, Johns Hopkins Bloomberg School of Public Health, Baltimore, Maryland, USA PubMed articlesGoogle scholar articles
  • Donna Vallone Evaluation Science and Research, Truth Initiative, Washington DC, USA Global Institute of Public Health, New York University, New York, New York, USA PubMed articlesGoogle scholar articles
  1. Correspondence to Dr Jennifer Cantrell, Evaluation Science and Research, Truth Initiative (formerly American Legacy Foundation), 1724 Massachusetts Avenue NW, Washington DC 20036, USA; jcantrell{at}truthinitiative.org
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Citation

Cantrell J, Emelle B, Ganz O, et al
Rapid increase in e-cigarette advertising spending as Altria's MarkTen enters the marketplace
Tobacco Control 2016;25:e16-e18.

Publication history

  • Received June 16, 2015
  • Accepted October 8, 2015
  • First published November 3, 2015.
Online issue publication 
May 13, 2016

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