TY - JOUR T1 - New ad code cosmetic: official JF - Tobacco Control JO - Tob Control SP - 12 LP - 12 DO - 10.1136/tc.11.1.12 VL - 11 IS - 1 AU - David Simpson Y1 - 2002/03/01 UR - http://tobaccocontrol.bmj.com/content/11/1/12.1.abstract N2 - It's particularly disappointing when your traditional friends and admirers drop you in it, In fairness, however, a Wall Street analyst cannot have intended her memo about BAT's business prospects last year to be made public, but only to reassure stockholders. The analyst wrote that the new international marketing standards announced with much fanfare by BAT, Philip Morris, and Japan Tobacco were unlikely … ER -