Characteristics of current smokers, by study period
| Pre-PP | Transition | PP year 1 | |
|---|---|---|---|
| 9 April–30 September 2012 | 1 October–30 November 2012 | 1 December 2012–30 November 2013 | |
| Total | N=2176 | N=759 | N=4240 |
| n (%) | n (%) | n (%) | |
| Sex | |||
| Male | 1191 (55) | 416 (55) | 2326 (55) |
| Female | 985 (45) | 342 (45) | 1914 (45) |
| Age | |||
| 18–29 | 641 (29) | 213 (28) | 1171 (28) |
| 30–49 | 963 (44) | 352 (46) | 1973 (47) |
| 50–69 | 572 (26) | 193 (25) | 1096 (26) |
| Education | |||
| Less than high school | 648 (30) | 281 (37) | 1381 (33) |
| Completed high school/some tertiary | 1248 (57) | 382 (50) | 2318 (55) |
| Tertiary or above | 280 (13) | 96 (13) | 541 (13) |
| Socioeconomic status | |||
| Low | 825 (38) | 297 (39) | 1724 (41) |
| Mid | 912 (42) | 329 (43) | 1778 (42) |
| High | 439 (20) | 132 (17) | 738 (17) |
| Mean (SE) | Mean (SE) | Mean (SE) | |
| Heaviness of Smoking Index (0–6) | 2.07 (0.04) | 2.12 (0.07) | 2.17 (0.03) |
| Antismoking advertising in past 3 months (TARPs) | 1816 (20.7) | 1237 (29.4) | 1467 (13.9) |
PP, plain packaging; TARPs, Target Audience Rating Points.