Details of appearance of tobacco branding
| Genre | Programme | Broadcast time* | Pre/post watershed | Intervals | No. of brands | Brands | Type of brand appearance | Description |
|---|---|---|---|---|---|---|---|---|
| BBC1 | ||||||||
| Chat show | The One Show | 18:58–19:27 | Pre | 3 | 12 | Mayfair (2), Superkings (2); Silk Cut (2); Lambert and Butler (2); Benson and Hedges (2); Hamlet (1); Berkley (1) | Cigarette packets | Branded cigarette packets visible |
| Game show | A Question of sport | 19:29–19:58 | Pre | 1 | 2 | Rothmans (1), Marlboro (1) | Advertisement and sponsorship | Clip of Formula One racing—Large Marlboro adverts, and Rothmans branded car |
| News | BBC News | 18:00–18:57 | Pre | 1 | 2 | Benson and Hedges (1), Mayfair (1) | Cigarette packets | Branded cigarette packets visible |
| Soap opera | Eastenders | 19:29–19:58 | Pre | 1 | 6 | Richmond (1), Rizla (1), Regal (1), Superkings (1), John player (1), Lambert and Butler (1) | Cigarette packets | Branded cigarette packets visible (Also, Niquitin CQ and Nicorette visible) |
| BBC2 | ||||||||
| Documentary | Mary Queen of Shops | 19:03–20:02 | Pre | 1 | 3 | Marlboro green (1); Marlboro gold (1); Rizla (1) | Cigarette packets | Branded cigarette packets visible |
| Drama | Money | 21:02–22:00 | Post | 1 | 1 | Winston (1) | Cigarette packet | Branded tobacco packet on table |
| ITV1 | ||||||||
| Soap opera | Coronation Street | 20:30–20:57 | Pre | 2 | 8 | Silk cut (2); Superkings (1); Mayfair (2); Regal (1); Benson and Hedges (1); Lambert and Butler (1) | Cigarette packets | Branded cigarette packets visible |
| Soap opera | Coronation Street | 19:31–19:58 | Pre | 1 | 1 | Hamlet (1) | Cigar box | Cigar tin visible behind the bar in the Rovers Return bar |
| Soap opera | Coronation Street | 20:29–20:57 | Pre | 1 | 3 | Silk Cut (1); Regal (1); Mayfair (1) | Cigarette packets | Branded cigarette packets visible |
| Soap opera | Coronation Street | 19:32–19:59 | Pre | 1 | 2 | Lambert and Butler (1); Mayfair (1) | Cigarette packets | Branded cigarette packets visible |
| Soap opera | Coronation Street | 20:30–20:58 | Pre | 5 | 11 | Silk Cut (5); Mayfair (5); Regal (1) | Cigarette packets | Branded cigarette packets visible |
| Soap opera | Coronation Street | 20:28–20:56 | Pre | 1 | 2 | Hamlet cigars (1); Silk Cut Purple (1) | Cigarette packet and cigar tin | Branded cigarette packets visible |
| News | ITV News | 18:00–18:57 | Pre | 1 | 3 | Mayfair (1); Silk Cut (1); Benson and Hedges (1) | Cigarette packets | Branded cigarette packets visible |
| Channel4 | ||||||||
| Reality TV | Big Brother | 21:02–22:00 | Post | 1 | 1 | Golden Virginia (1) | Tobacco packets | Branded tobacco packets visible |
| Channel5 | ||||||||
| Documentary | Britain's Greatest Machines | 20:02–20:59 | Pre | 2 | 5 | John Player (5) | Adverts and sponsorship | Clip of 80's motor racing showing track side advert for John Player, also John Player Special branded motor racing cars |
| Chat show | Live from Studio 5 | 18:30–19:26 | Pre | 2 | 2 | Marlboro (2) | Branded cigarette and merchandise | Item on show about methods of stopping smoking, a clip of a close up of someone lighting a cigarette is shown, the cigarette is Marlboro branded; close up of an ashtray showing Marlboro branded cigarettes |
| Feature film | Secret Window | 21:01–22:00 | Post | 1 | 1 | L and M (1) | Cigarette packet | Main character takes a packet of cigarettes out of his desk (L and M branded) |
| News | C5 News | 18:59–19:01 | Pre | 1 | 1 | Marlboro (1) | Branded merchandise | News item: about paying people to stop smoking, close up of Marlboro branded, ashtray visible |