Table 1

Participant demographics (n=1443)*

	Per cent of all respondents (n=1443)	Per cent of current tobacco product users (n=1254)	Per cent of used flavoured product at first use (n=1026)	Per cent of currently using flavoured product (n=671)
Age
18–24	19	17	22	26
35–34	19	19	20	23
35–44	22	23	21	20
45–54	15	17	16	13
55+	24	24	20	19
Education
Some/completed HS	62	62	61	63
Some university/trade school	27	28	28	29
Completed university/postgraduate	11	11	11	8
Gender
Male	61	63	67	65
Female	40	37	34	35
Marital status
Married/cohabitating	36	37	34	33
No longer married	19	20	19	22
Never married	45	43	47	45
Race
White, non-Hispanic	62	62	59	52
Black, non-Hispanic	16	16	19	25
Hispanic	16	15	16	18
Other, non-Hispanic	7	7	6	6
Income
<US$30 000	41	42	39	42
US$30 000–US$59 999	23	23	22	23
US$60 000+	24	24	26	25
Refused	12	12	13	11
Polyuse
Not a current product user	13	n/a	12	n/a
Single product user	60	70	57	61
Polyuser	27	31	31	39

NCT products include e-cigarettes, cigars, cigarillos, little cigars, pipe, hookah, snus and smokeless tobacco.
*Percentages may not total to 100% due to rounding.
NCT, non-cigarette tobacco.