Executive summary Malnutrition in all its forms, including obesity, undernutrition, and other
dietary risks, is the leading cause of poor health globally. In the near future, the health effects …

Aims: To assess the impact of alcohol advertising and media exposure on future adolescent
alcohol use. Methods: We searched MEDLINE, the Cochrane Library, Sociological …

A 2009 systematic review of the international evidence on food and beverage marketing to
children is the most recent internationally comprehensive review of the evidence base. Its …

This article criticizes the predominant use of fear appeals in social marketing. Laboratory
studies, which have been the basis for most of the research on fear appeals and which …

Background This review was commissioned by the Food Standards Agency to examine the
current research evidence on:• the extent and nature of food promotion to children• the …

Dana L. Alden completed his PhD at the University of Texas, Austin in 1990 and joined the
Marketing Department at the University of Hawaii. His research focuses on global brands …

Objective: To evaluate the psychosocial and behavioural impact of the first ever national
level comprehensive workplace smoke-free law, implemented in Ireland in March 2004 …

This paper describes the conceptual model that underlies the International Tobacco Control
Policy Evaluation Project (ITC Project), whose mission is to measure the psychosocial and …

Background This document reviews evidence to December 2008 on the global extent and
nature of food promotion to children, and its effects on their food knowledge, preferences …

This article examines how sustainable marketing could be achieved through the contribution
of three existing marketing sub-disciplines; green marketing, social marketing and critical …