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British American Tobacco ghost-wrote reports on tobacco advertising bans by the International Advertising Association and J J Boddewyn
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  • Published on:
    A Reply from R.M. Davis to JJ Boddwyn

    Professor Boddewyn’s reply is interesting for what it admits and omits.

    He admits that the International Advertising Association (IAA) reports published in 1983 and 1986 were based on his editing of “the draft paper written by Paul Bingham [of British American Tobacco].” To my knowledge, there has been no such public admission previously by Professor Boddewyn, BAT, or IAA in the 20+ years since publication of tho...

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    Conflict of Interest:
    None declared.
  • Published on:
    A Reply from JJ Boddwyn to R.M. Davis

    What a pleasure to be cited for something I published 25 years ago! It is, of course, less pleasant to be implicitly incriminated as being some sort of a “paid hack” for the tobacco industry. Besides, the intended harm has been done since the Editor did not have the academic courtesy of asking me to reply to this personal attack in the same issue where the article by R.M. Davis has appeared.

    In answering this ch...

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    Conflict of Interest:
    None declared.