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Consumer perceptions of cigarette pack design in France: a comparison of regular, limited edition and plain packaging

Authors

  1. Correspondence to Professor Karine Gallopel-Morvan, Ecole des Hautes Etudes en Santé Publique (French School of Public Health), CREM (Centre de Recherche en Economie et Management), Av. du Professeur Léon-Bernard, CS 74312, Rennes Cx 35043, France; karine.gallopel-morvan{at}ehesp.fr
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Citation

Gallopel-Morvan K, Moodie C, Hammond D, et al
Consumer perceptions of cigarette pack design in France: a comparison of regular, limited edition and plain packaging

Publication history

  • Received June 5, 2011
  • Accepted September 7, 2011
  • First published October 13, 2011.
Online issue publication 
August 15, 2012

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