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- Electronic cigarettes
- social networking sites
- electronic nicotine delivery devices
- tobacco industry
Many public health organisations are making use of online social networking sites, such as Facebook, to disseminate information. The University of Kentucky's Kentucky Center for Smoke-free Policy (KCSP) has a Facebook page to disseminate evidenced-based information about secondhand smoke and smoke-free policy. Facebook can foster dialogue,1 but users can also post irrelevant or inappropriate information.2 In 2011, electronic cigarette (e-cigarette) advocates placed multiple postings to the KCSP Facebook page (kysmokefree) in what appeared to be an attempt to redirect the discussion on KCSP's Facebook page from advancing a smoke-free policy to harm reduction.
In 2011, the Madison County (Kentucky) Board of Health amended its smoke-free regulation to prohibit use of e-cigarettes in the same places as cigarettes.3 E-cigarette advocates strongly opposed the change via public testimony, communication with tobacco control advocates in the community and members of the Board of Health, …
Funding This research was funded in part by NCI Grant CA-113710. The funding agency played no role in the selection of topic, conduct of the research or preparation of the manuscript.
Competing interests None.
Provenance and peer review Not commissioned; externally peer reviewed.