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Motor racing, tobacco company sponsorship, barcodes and alibi marketing

Authors

  1. Correspondence to Dr Bruce Grant-Braham Motor Sport Research Group, School of Tourism, Bournemouth University, Dorset House, Talbot Campus, Fern Barrow, Poole, Dorset BH12 5BB, UK; motorsport{at}bournemouth.ac.uk
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Citation

Grant-Braham B, Britton J
Motor racing, tobacco company sponsorship, barcodes and alibi marketing

Publication history

  • Received February 2, 2011
  • Accepted July 11, 2011
  • First published August 5, 2011.
Online issue publication 
October 17, 2012

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