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Cigarette advertising in the Republic of Korea: a case illustration of The One

Authors

  1. Correspondence to Professor Timothy Dewhirst, Department of Marketing and Consumer Studies, College of Management and Economics, University of Guelph, Guelph, Ontario N1G 2W1, Canada; dewhirst{at}uoguelph.ca
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Citation

Dewhirst T, Lee WB
Cigarette advertising in the Republic of Korea: a case illustration of The One

Publication history

  • First published April 19, 2012.
Online issue publication 
October 17, 2012

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