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Volume 23, Issue 5
‘Action. Adventure. Special Offers.’: how Marlboro engages consumers on its website
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‘Action. Adventure. Special Offers.’: how Marlboro engages consumers on its website
Online download statistics by month:
Online download statistics by month: July 2013 to August 2024
Abstract
Full
Pdf
Jul 2013
316
28
50
Aug 2013
118
8
13
Sep 2013
137
2
1
Oct 2013
101
2
3
Nov 2013
75
1
3
Dec 2013
78
0
0
Jan 2014
164
9
8
Feb 2014
58
1
0
Mar 2014
57
1
1
Apr 2014
32
2
1
May 2014
30
1
0
Jun 2014
65
1
1
Jul 2014
45
0
0
Aug 2014
237
16
22
Sep 2014
151
7
11
Oct 2014
102
9
6
Nov 2014
71
0
4
Dec 2014
82
2
0
Jan 2015
45
1
3
Feb 2015
49
4
4
Mar 2015
47
1
1
Apr 2015
33
2
2
May 2015
46
2
1
Jun 2015
52
1
1
Jul 2015
64
0
1
Aug 2015
71
0
0
Sep 2015
56
2
0
Oct 2015
20
0
1
Nov 2015
40
0
1
Dec 2015
24
0
1
Jan 2016
32
1
0
Feb 2016
23
2
0
Mar 2016
90
3
1
Apr 2016
35
0
4
May 2016
32
0
1
Jun 2016
24
1
0
Jul 2016
17
2
2
Aug 2016
46
1
3
Sep 2016
50
4
2
Oct 2016
48
4
4
Nov 2016
38
5
1
Dec 2016
40
0
1
Jan 2017
63
9
6
Feb 2017
48
4
0
Mar 2017
32
4
0
Apr 2017
24
0
0
May 2017
28
0
1
Jun 2017
42
1
0
Jul 2017
52
4
4
Aug 2017
66
0
1
Sep 2017
50
1
1
Oct 2017
57
0
0
Nov 2017
68
0
0
Dec 2017
40
0
0
Jan 2018
73
0
0
Feb 2018
71
3
1
Mar 2018
74
7
2
Apr 2018
105
3
2
May 2018
59
0
1
Jun 2018
56
0
0
Jul 2018
39
0
0
Aug 2018
49
2
0
Sep 2018
26
2
0
Oct 2018
76
0
0
Nov 2018
83
1
1
Dec 2018
54
1
1
Jan 2019
74
1
2
Feb 2019
55
4
2
Mar 2019
73
6
6
Apr 2019
57
2
2
May 2019
48
0
1
Jun 2019
35
0
0
Jul 2019
34
0
1
Aug 2019
45
4
0
Sep 2019
41
3
2
Oct 2019
72
0
0
Nov 2019
46
2
0
Dec 2019
33
1
0
Jan 2020
51
4
0
Feb 2020
63
2
0
Mar 2020
64
2
2
Apr 2020
39
1
1
May 2020
58
7
5
Jun 2020
29
1
0
Jul 2020
25
1
0
Aug 2020
35
1
0
Sep 2020
48
0
0
Oct 2020
86
0
2
Nov 2020
31
1
0
Dec 2020
29
0
0
Jan 2021
30
5
0
Feb 2021
52
2
0
Mar 2021
44
2
2
Apr 2021
36
2
0
May 2021
26
0
5
Jun 2021
2
1
0
Jul 2021
1
0
0
Aug 2021
1
0
0
Sep 2021
4
2
1
Oct 2021
104
1
0
Nov 2021
43
1
1
Dec 2021
63
2
0
Jan 2022
39
1
1
Feb 2022
47
2
1
Mar 2022
42
0
0
Apr 2022
28
0
1
May 2022
92
0
0
Jun 2022
49
1
0
Jul 2022
35
1
0
Aug 2022
55
1
0
Sep 2022
45
2
0
Oct 2022
38
0
1
Nov 2022
28
2
0
Dec 2022
53
0
0
Jan 2023
8
0
0
Feb 2023
63
1
1
Mar 2023
18
2
0
Apr 2023
27
0
0
May 2023
37
1
0
Jun 2023
20
0
0
Jul 2023
8
0
0
Aug 2023
26
2
1
Sep 2023
14
2
0
Oct 2023
29
1
2
Nov 2023
39
2
1
Dec 2023
36
2
0
Jan 2024
20
2
0
Feb 2024
15
1
1
Mar 2024
73
1
0
Apr 2024
57
3
0
May 2024
77
1
0
Jun 2024
27
1
0
Jul 2024
65
4
0
Aug 2024
55
0
0
Total
7118
265
225
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