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‘Action. Adventure. Special Offers.’: how Marlboro engages consumers on its website

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Online download statistics by month: July 2013 to September 2019

AbstractFullPdf
Jul 20133162850
Aug 2013118813
Sep 201313721
Oct 201310123
Nov 20137513
Dec 20137800
Jan 201416498
Feb 20145810
Mar 20145711
Apr 20143221
May 20143010
Jun 20146511
Jul 20144500
Aug 20142371622
Sep 2014151711
Oct 201410296
Nov 20147104
Dec 20148220
Jan 20154513
Feb 20154944
Mar 20154711
Apr 20153322
May 20154621
Jun 20155211
Jul 20156401
Aug 20157100
Sep 20155620
Oct 20152001
Nov 20154001
Dec 20152401
Jan 20163210
Feb 20162320
Mar 20169031
Apr 20163504
May 20163201
Jun 20162410
Jul 20161722
Aug 20164613
Sep 20165042
Oct 20164844
Nov 20163851
Dec 20164001
Jan 20176396
Feb 20174840
Mar 20173240
Apr 20172400
May 20172801
Jun 20174210
Jul 20175244
Aug 20176601
Sep 20175011
Oct 20175700
Nov 20176800
Dec 20174000
Jan 20187300
Feb 20187131
Mar 20187472
Apr 201810532
May 20185901
Jun 20185600
Jul 20183900
Aug 20184920
Sep 20182620
Oct 20187600
Nov 20188311
Dec 20185411
Jan 20197412
Feb 20195542
Mar 20197366
Apr 20195722
May 20194801
Jun 20193500
Jul 20193401
Aug 20194540
Sep 20194132
Total4738188196