Cigarette price and other factors associated with brand choice and brand loyalty in Zambia: findings from the ITC Zambia Survey

Ramzi G Salloum; Fastone Goma; Grieve Chelwa; Xi Cheng; Richard Zulu; Susan C Kaai; Anne C K Quah; James F Thrasher; Geoffrey T Fong

doi:10.1136/tobaccocontrol-2014-051878

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Cigarette price and other factors associated with brand choice and brand loyalty in Zambia: findings from the ITC Zambia Survey

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Ramzi G Salloum Arnold School of Public Health, University of South Carolina, Columbia, South Carolina, USA PubMed articles Google scholar articles
Fastone Goma University of Zambia School of Medicine, Lusaka, Zambia PubMed articles Google scholar articles
Grieve Chelwa School of Economics, University of Cape Town, Cape Town, Republic of South Africa PubMed articles Google scholar articles
Xi Cheng Arnold School of Public Health, University of South Carolina, Columbia, South Carolina, USA PubMed articles Google scholar articles
Richard Zulu Institute of Economic and Social Research, University of Zambia, Lusaka, Zambia PubMed articles Google scholar articles
Susan C Kaai Department of Psychology, University of Waterloo, Waterloo, Ontario, Canada PubMed articles Google scholar articles
Anne C K Quah Department of Psychology, University of Waterloo, Waterloo, Ontario, Canada PubMed articles Google scholar articles
James F Thrasher Arnold School of Public Health, University of South Carolina, Columbia, South Carolina, USA PubMed articles Google scholar articles
Geoffrey T Fong Department of Psychology, University of Waterloo, Waterloo, Ontario, Canada Ontario Institute for Cancer Research, Toronto, Ontario, Canada School of Public Health and Health Systems, University of Waterloo, Ontario, Canada PubMed articles Google scholar articles

Correspondence to Dr Ramzi G Salloum, Department of Health Services Policy and Management, Arnold School of Public Health, University of South Carolina, 915 Greene Street, Suite 351, Columbia, SC, 29208, USA; rsalloum{at}sc.edu

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Salloum RG, Goma F, Chelwa G, et al

Cigarette price and other factors associated with brand choice and brand loyalty in Zambia: findings from the ITC Zambia Survey

Tobacco Control 2015;24:iii33-iii40.

Publication history

Received July 5, 2014
Accepted January 12, 2015
First published January 28, 2015.

Online issue publication

June 22, 2015

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