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  • Assessing tobacco marketing receptivity among youth: integrating point of sale marketing, cigarette package branding and branded merchandise

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Research paper
Assessing tobacco marketing receptivity among youth: integrating point of sale marketing, cigarette package branding and branded merchandise

Authors

  • Sandra Braun Hospital de Clínicas Universidad de Buenos Aires, Buenos Aires, Argentina Department of Health Economy & Society, Centro de Estudios de Estado y Sociedad, Buenos Aires, Argentina PubMed articlesGoogle scholar articles
  • Christy Kollath-Cattano Department of Health Promotion, Education, and Behavior, University of South Carolina, Columbia, South Carolina, USA PubMed articlesGoogle scholar articles
  • Inti Barrientos Department of Tobacco Research, Center for Population Health Research National Institute of Public Health, Cuernavaca, Mexico PubMed articlesGoogle scholar articles
  • Raúl Mejía Hospital de Clínicas Universidad de Buenos Aires, Buenos Aires, Argentina Department of Health Economy & Society, Centro de Estudios de Estado y Sociedad, Buenos Aires, Argentina PubMed articlesGoogle scholar articles
  • Paola Morello Department of Health Economy & Society, Centro de Estudios de Estado y Sociedad, Buenos Aires, Argentina PubMed articlesGoogle scholar articles
  • James D Sargent Department of Pediatrics, Dartmouth Medical School, Hanover, New Hampshire, USA PubMed articlesGoogle scholar articles
  • James F Thrasher Department of Health Promotion, Education, and Behavior, University of South Carolina, Columbia, South Carolina, USA Department of Tobacco Research, Center for Population Health Research National Institute of Public Health, Cuernavaca, Mexico PubMed articlesGoogle scholar articles
  1. Correspondence to Dr James F Thrasher, Department of Health Promotion, Education, and Behavior, 915 Greene St, 534D, University of South Carolina, Columbia, SC 29208, USA; thrasher{at}sc.edu
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Citation

Braun S, Kollath-Cattano C, Barrientos I, et al
Assessing tobacco marketing receptivity among youth: integrating point of sale marketing, cigarette package branding and branded merchandise
Tobacco Control 2016;25:648-655.

Publication history

  • Received June 1, 2015
  • Accepted September 16, 2015
  • First published October 1, 2015.
Online issue publication 
October 31, 2016

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