Electronic cigarette retailers use Pokémon Go to market products
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Contributors MGK, TBC, NIG, J-PA, K-HC, MAP, JBU conceived the paper. MGK and NIG wrote the first draft of the manuscript. All coauthors provided substantial feedback on the paper and approved the final version.
Funding The study was supported by National Cancer Institute (NCI P50 CA180905).
Competing interests None declared.
Provenance and peer review Not commissioned; externally peer reviewed.