Evaluation of strategies to communicate harmful and potentially harmful constituent (HPHC) information through cigarette package inserts: a discrete choice experiment

Ramzi G Salloum; Jordan J Louviere; Kayla R Getz; Farahnaz Islam; Dien Anshari; Yoojin Cho; Richard J O’Connor; David Hammond; James F Thrasher

doi:10.1136/tobaccocontrol-2016-053579

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Evaluation of strategies to communicate harmful and potentially harmful constituent (HPHC) information through cigarette package inserts: a discrete choice experiment

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