The African American Tobacco Control Leadership Council (AATCLC) is an advocacy group that works to inform the direction of tobacco control policy and priorities in the USA. This article narrates the AATCLC’s work advocating for a comprehensive, flavoured tobacco product sales ban in San Francisco, California. Recommendations for tobacco control advocates and lessons learned from their work are provided. The article concludes by discussing conditions necessary to enact the policy. These include having a dedicated advocacy team, community support, a policy sponsor, and clear and repeated messaging that is responsive to community concerns.
- public policy
- tobacco industry
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Correction notice This article has been corrected since it first published. The provenance and peer review statement has been included.
Contributors All authors made substantial contributions to the conception and design of the work. All authors drafted the work and revised it critically for important intellectual content. All authors provided final approval of the version published and are accountable for all aspects of the work in ensuring that questions related to the accuracy or integrity of the work are appropriately investigated and resolved.
Funding The authors have not declared a specific grant for this research from any funding agency in the public, commercial or not-for-profit sectors.
Competing interests SM receives funding from the National Cancer Institute and the Food and Drug Adminstration. VY and COM have no competing interests.
Provenance and peer review Not commissioned; externally peer reviewed.