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Public support for cigarette price increase in Indonesia
  1. Renny Nurhasana1,2,
  2. Suci Puspita Ratih3,
  3. Teguh Dartanto4,
  4. Faizal Rahmanto Moeis4,5,
  5. Risky Kusuma Hartono6,
  6. Aryana Satrya2,7,
  7. Hasbullah Thabrany8
  1. 1 Urban Studies Program, School of Strategic and Global Studies Universitas Indonesia, Central Jakarta, Indonesia
  2. 2 Center for Social Security Studies, School of Strategic and Global Studies Universitas Indonesia, Central Jakarta, Indonesia
  3. 3 Department of Public Health, Faculty of Sports Science Universitas Negeri Malang, Malang, Indonesia
  4. 4 Department of Economics, Faculty of Economics and Business, Universitas Indonesia, Depok, Indonesia
  5. 5 Institute for Economic and Social Research, Universitas Indonesia, Central Jakarta, Indonesia
  6. 6 Sekolah Tinggi Ilmu Kesehatan Indonesia Maju, South Jakarta, Indonesia
  7. 7 Department of Management, Faculty of Economics and Business Universitas Indonesia, Depok, Indonesia
  8. 8 ThinkWell Indonesia, Central Jakarta, Indonesia
  1. Correspondence to Dr Renny Nurhasana, Urban Studies Program and Center for Social Security Studies, School of Strategic and Global Studies Universitas Indonesia, Central Jakarta 10430, Indonesia; rennynurhasana{at}


Background The current tobacco control policies in Indonesia are known to be ineffective in reducing tobacco consumption. Therefore, increasing cigarette prices is one of the effective instruments that should be supported by governments and society. This study aims to assess public support for cigarette price increases as well as to generate scientific evidence for the government and policymakers.

Method This cross-sectional survey obtained data through telephone interviews with 1000 respondents aged ≥18 years old in Indonesia. The interviews started from 1 May 2018 to 31 May 2018.

Result Respondents were varied in terms of age, gender, level of education, income, occupation, area of living and smoking status. This study found that 87.9% of the respondents including 80% of smokers support cigarette price increase to prevent children from buying cigarettes. Approximately 74.0% of smokers said they would stop smoking if cigarette prices were Rp70 000 (US$5) per package. The multivariate analysis revealed that age, income, money spent on cigarettes per day and the perception of current cigarette prices are the factors influencing support for higher cigarette prices.

Conclusion The increase in cigarette prices is supported by society at large, including active smokers. The government must consistently adjust cigarette prices through an excise taxing and cigarette retail price mechanism. Governments, academicians, non-governmental organisations and tobacco control activists should generate a unified understanding that increasing cigarette prices will improve overall life quality.

  • advocacy
  • price
  • taxation
  • public policy
  • prevention

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  • Contributors RN, SPR, TD and HT contributed to the main idea/topic and to the whole process of this study including the development of the manuscript. TD, FM, RKH and AS were responsible in the data collection and data analyses.

  • Funding This study is generously funded by Campaign for Tobacco Free Kids (CTFK) for data collection and partially funded by PDUPT Research Grant of Ministry of Research and Technology, Republic of Indonesia for finalising this manuscript

  • Competing interests None declared.

  • Provenance and peer review Not commissioned; externally peer reviewed.