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Naturally leading: a content analysis of terms, themes and word associations in Natural American Spirit advertising, 2000–2020

Authors

  • Stefanie K Gratale Center for Tobacco Studies, Rutgers University, New Brunswick, New Jersey, USA PubMed articlesGoogle scholar articles
  • Ollie Ganz Center for Tobacco Studies, Rutgers University, New Brunswick, New Jersey, USA Department of Health Behavior, Society and Policy, Rutgers School of Public Health, Piscataway, New Jersey, USA PubMed articlesGoogle scholar articles
  • Olivia A Wackowski Center for Tobacco Studies, Rutgers University, New Brunswick, New Jersey, USA Department of Health Behavior, Society and Policy, Rutgers School of Public Health, Piscataway, New Jersey, USA PubMed articlesGoogle scholar articles
  • M Jane Lewis Center for Tobacco Studies, Rutgers University, New Brunswick, New Jersey, USA Department of Health Behavior, Society and Policy, Rutgers School of Public Health, Piscataway, New Jersey, USA PubMed articlesGoogle scholar articles
  1. Correspondence to Dr Olivia A Wackowski; wackowol{at}cts.rutgers.edu
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Citation

Gratale SK, Ganz O, Wackowski OA, et al
Naturally leading: a content analysis of terms, themes and word associations in Natural American Spirit advertising, 2000–2020

Publication history

  • Received July 22, 2021
  • Accepted December 22, 2021
  • First published January 12, 2022.
Online issue publication 
August 17, 2023

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