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Abreast of the West: German effort to distract Poles from the truth about smoking
  1. SCOTT THOMPSON
  1. STOP! Magazine, Inc
  2. PO Box 141
  3. San Clemente, CA 92674
  4. USA;
  5. sthompson5@home.com

    https://doi.org/10.1136/tc.9.1.102

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      In its continuing effort to win a prize for “Most shameless distortion of the facts on smoking”, Germany's Reemtsma has submitted another entry in Poland. This billboard ad is the first to show so much of the youthful flesh behind which tobacco executives hide.1 But like all promotions of the addictive product that kills half the people who use it, this one is much more …

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      Footnotes

      • PS: This tobacco win was short lived. Five months later, in September 1999, Poland's parliamentarians voted 374-11 in favour of a complete ban on tobacco advertising and promotion.