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Targetting special populations for tobacco intervention in managed care
Prenatal smoking cessation strategies in managed care
  1. Dianne C Barkera,
  2. Carol McPhillips-Tangumb
  1. aBarker Bi-Coastal Health Consultants, 3556 Elm Drive, Calabasas, CA 91302, USA, bBlue Shield of California, Center for Health Improvement, 50 Beale Street, San Francisco, CA 94105, USA
  1. Dianne C Barkerdcbarker{at}earthlink.net

https://doi.org/10.1136/tc.9.suppl_1.i64

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    Treatment of nicotine addiction is an important component of any prenatal care plan. For a managed care system, investment in smoking cessation interventions for the pregnant women is cost effective,1resulting in healthier women and infants. In 1997-98, the Robert Wood Johnson Foundation and American Association of Health Plans (AAHP) Addressing Tobacco in Managed Care (ATMC) National Technical Assistance Office conducted a survey of 542 AAHP member plans, achieving a 60% response rate. Methods and overall results are reported elsewhere.2 A follow up survey to the ATMC survey will be conducted later in 1999 to measure further the extent and content of …

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