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Research paper
Open source marketing: Camel cigarette brand marketing in the “Web 2.0” world
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Authors

  1. B Freeman, 129A School of Public Health (A27), University of Sydney, New South Wales 2006, Australia; bfreeman{at}health.usyd.edu.au
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Citation

Freeman B, Chapman S
Open source marketing: Camel cigarette brand marketing in the “Web 2.0” world
Tobacco Control 2009;18:212-217.

Publication history

  • Received August 24, 2008
  • Accepted January 19, 2009
  • First published February 11, 2009.
Online issue publication 
May 13, 2016

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2009 BMJ Publishing Group