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Prevalence of using pod-based vaping devices by brand among youth and young adults
  1. Andy S.L. Tan1,2,
  2. Samir S. Soneji3,
  3. Kelvin Choi4,
  4. Meghan B. Moran5
  1. 1Department of Medical Oncology, Division of Population Sciences, Center for Community-Based Research, Dana-Farber Cancer Institute, Boston, Massachusetts, USA
  2. 2Department of Social and Behavioral Sciences, Harvard T.H. Chan School of Public Health, Boston, Massachusetts, USA
  3. 3The Dartmouth Institute for Health Policy & Clinical Practice, Geisel School of Medicine at Dartmouth University, Lebanon, New Hampshire, USA
  4. 4Division of Intramural Research, National Institute on Minority Health and Health Disparities, Bethesda, Maryland, USA
  5. 5Department of Health, Behavior & Society, Johns Hopkins Bloomberg School of Public Health, Baltimore, Maryland, USA
  1. Correspondence to Dr Andy S.L. Tan, Department of Medical Oncology, Division of Population Sciences, Center for Community-Based Research, Dana-Farber Cancer Institute, Boston, Massachusetts 02215, USA; andy_tan{at}

Statistics from


An estimated 10%–44% of youth and young adults have ever used JUUL, the leading e-cigarette brand in the USA,1 while 8%–9% reported past 30-day use of JUUL.2–5 Although there is growing attention on the prevalence of JUUL use, prevalence of using other brands of pod-based vaping devices is unknown. This information is important to assess whether newer brands are gaining popularity among young people and to complement sales data which do not track online purchases and sales through non-participating retailers or provide information about characteristics of users.1 This study assesses the prevalence of current use of JUUL, Suorin and Vuse across demographic and tobacco use characteristics among US youth and young adults.


Study population and procedure

Data came from 2000 US youth and young adults recruited through the SSRS national online opt-in survey panel6: 15–17 years old (500 ever smokers, 500 never smokers) or 18–24 years old (500 who smoked within the past 30 days and had smoked >100 lifetime cigarettes, 500 who did not smoke in the past 30 days or had smoked <100 lifetime cigarettes). Participants completed an online survey from December 2018 to January 2019.


Participants were asked if they have ever used JUUL, Suorin and Vuse. The question for Vuse referred to using the brand of e-cigarettes in general and was not limited to the pod-based sub-brand (ie, Vuse Alto). Response …

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