%0 Journal Article %A K M Cummings %A R W Pollay %T Exposing Mr Butts' tricks of the trade %D 2002 %R 10.1136/tc.11.suppl_1.i1 %J Tobacco Control %P i1-i4 %V 11 %N suppl 1 %U https://tobaccocontrol.bmj.com/content/tobaccocontrol/11/suppl_1/i1.full.pdf