TY - JOUR T1 - Entering our 16th year JF - Tobacco Control JO - Tob Control SP - 1 LP - 1 DO - 10.1136/tc.2006.019802 VL - 16 IS - 1 AU - Simon Chapman Y1 - 2007/02/01 UR - http://tobaccocontrol.bmj.com/content/16/1/1.abstract N2 - 16th year of Tobacco control With this issue, Tobacco Control enters its 16th year. The journal is in robust health, with its web traffic rising exponentially, thanks largely to the huge success of our publisher’s venture in selling the journal to libraries and institutions as part of a bundled package of online accessible journals in the BMJ stable. In the last week of December 2005, viewers opened 36521 articles. Just one paper, on the health consequences of reducing cigarette consumption,1 has been opened 8118 times since early December. Our most cited paper2 has been opened 25 644 times since 1999. Each issue sees a paper producing headlines in global news media. The important association that exists between news publicity, web hits and subsequent citations3 is hopefully a sign of even further impact: the influence of research that we publish on policy, practice and, ultimately, on tobacco use. One of the most onerous tasks editors face is rejecting papers. In our lives as authors, the journal’s five senior editors all know the disappointment of rejection. Authors always feel their papers deserve publication, but they lack the perspective of editors who must continuously consider the relative merits of each paper against all others … ER -