PT - JOURNAL ARTICLE ED - , TI - Lighter Side DP - 2015 Apr 01 TA - Tobacco Control PG - ii32--ii32 VI - 24 IP - Suppl 2 4099 - http://tobaccocontrol.bmj.com/content/24/Suppl_2/ii32.short 4100 - http://tobaccocontrol.bmj.com/content/24/Suppl_2/ii32.full SO - Tob Control2015 Apr 01; 24