RT Journal Article SR Electronic T1 Mobile marketing: an emerging strategy to promote electronic nicotine delivery systems JF Tobacco Control JO Tob Control FD BMJ Publishing Group Ltd SP e1 OP e3 DO 10.1136/tobaccocontrol-2016-053413 VO 26 IS e2 A1 Cantrell, Jennifer A1 Ganz, Ollie A1 Emelle, Brittany A1 Moore, Rakiya A1 Rath, Jessica A1 Hair, Elizabeth C A1 Vallone, Donna YR 2017 UL http://tobaccocontrol.bmj.com/content/26/e2/e1.abstract AB