PT  - JOURNAL ARTICLE
AU  - Blake, Kelly D
AU  - Willis, Gordon
AU  - Kaufman, Annette
TI  - Population prevalence and predictors of self-reported exposure to court-ordered, tobacco-related corrective statements
AID  - 10.1136/tobaccocontrol-2019-055095
DP  - 2020 Sep 01
TA  - Tobacco Control
PG  - 516--521
VI  - 29
IP  - 5
4099  - http://tobaccocontrol.bmj.com/content/29/5/516.short
4100  - http://tobaccocontrol.bmj.com/content/29/5/516.full
SO  - Tob Control2020 Sep 01; 29
AB  - Objective To describe the population prevalence and predictors of self-reported exposure to court-ordered tobacco-related corrective statements in 2017–2018, when they were first implemented in newspapers and on television.Methods Nationally representative data from the 2018 Health Information National Trends Survey were used (n=3504). Frequencies and weighted proportions were calculated for seeing any corrective statement and for each of the five court-ordered corrective statements. Weighted, multivariable logistic regression was used to examine sociodemographic and smoking status predictors of reported exposure to any corrective statement.Results In 2018, an estimated 40.6% of US adults had seen messages in newspapers or on television in the past 6 months stating that a federal court has ordered tobacco companies to make statements about the dangers of smoking cigarettes. Reported exposure to topic-specific statements ranged from 11.4% (manipulation of cigarette design) to 34.7% (health effects). Those with a high school education were significantly less likely than those with a college degree to report seeing the statements (OR=0.69, CI 0.50 to 0.95) and current smokers were significantly more likely than never smokers to report seeing them (OR=1.68, CI 1.12 to 2.53).Conclusions In the first 6 months of corrective statement implementation, an estimated 40.6% of US adults reported at least one exposure to any corrective statement, and current smokers were more likely than never smokers to report exposure. Traditional media channels can be effective for tobacco-related message dissemination; however, they may fail to reach more than half of the adult population without additional targeted communication efforts.