TY - JOUR T1 - The rise of disposable JUUL-type e-cigarette devices JF - Tobacco Control JO - Tob Control SP - e134 LP - e135 DO - 10.1136/tobaccocontrol-2019-055379 VL - 29 IS - e1 AU - Rebecca Williams Y1 - 2020/12/01 UR - http://tobaccocontrol.bmj.com/content/29/e1/e134.abstract N2 - For the first few years of the vaping epidemic, to draw in smokers, the tobacco industry provided disposable ‘try it and throw it out’ cigalike electronic cigarettes (e-cigarettes), potentially driven by desire to convince people to try a new product that looked similar to cigarettes with a low initial cost—about the same as (or less than) a pack of cigarettes1; much less than a typical reusable e-cigarette starter kit. As vaping became more widespread and normative and users moved into larger tank and mod style e-cigarettes,2 there was less need to persuade people to try e-cigarettes with a disposable product. Moreover, their availability from online vendors became more scarce and expensive, with the proportion of online vendors selling disposable e-cigarettes dropping from 55.2% in … ER -