Table 2

Proportion of smokers and nonsmokers who had seen the NTC advertisements, agreeing with the statements on the impact of the campaign (national evaluation study)

In your opinion, are the following statements true or false?Smokers (102)Nonsmokers (283)Total (385)Difference in %95% CI around difference
This campaign has:
Discouraged some friends from smoking32%36%33%−4%−15% to 7%
Makes smoking seem appealing to some teenagers23%14%16%9%0% to 18%
Led some teenagers I know to quit or try to quit59%50%53%9%−2% to 20%
Makes smoking seem less cool and desirable84%86%85%−2%−10% to 6%