The frequency, rate, number of media impressions, and media advocacy impact of newspaper articles in each State/Territory, 2001
| State* | Frequency | Rate | Total media impressions (000s) | Per capita media impressions | MAVevent† | MAVopinion† |
|---|---|---|---|---|---|---|
| *Excluding national newspapers. | ||||||
| †Higher MAVevent and MAVopinion scores represent better outcomes for tobacco control. See the method for details on the calculation of the MAV variables. | ||||||
| Victoria | 391 (33%) | 195.5 | 355 781 | 76.6 | 118.5 | 121.4 |
| New South Wales | 219 (18%) | 109.5 | 210 500 | 33.0 | 50.0 | 42.7 |
| South Australia | 115 (10%) | 115 | 58 178 | 39.7 | 55.5 | 39.7 |
| Western Australia | 98 (8%) | 98 | 56 093 | 30.3 | 59.3 | 45.1 |
| Queensland | 93 (8%) | 93 | 60 029 | 16.4 | 17.4 | 30.3 |
| Tasmania | 81 (7%) | 81 | 8 936 | 19.6 | 28.5 | 37.4 |
| Australian Capital Territory | 72 (6%) | 72 | 6 924 | 22.2 | 39.6 | 39.2 |
| Northern Territory | 8 (1%) | 8 | 434 | 2.1 | 4.4 | 2.9 |