Summary of the groups and pages that promoted the brands Dunhill or Lucky Strike
| Pages/groups | Number | Total fans/members | Range of fans/members per page | Pages with >200 fans/members | Pages with BAT network members as fans/members |
| Pages (with fans) | |||||
| Dunhill | 6 | 1903 | 2–1333 | 2 | 1 |
| Lucky Strike | 44 | 28 309 | 3–10 062 | 10 | 4 |
| Groups (with members) | |||||
| Dunhill | 43 | 3632 | 1–640 | 4 | 2 |
| Lucky strike | 341 | 18 162 | 1–2612 | 14 | 5 |