Global cigarette market share, major companies, 1991 and 2008
| 19914 | 20082 5–7 | |||
| Billion cigarettes | Share of global market (%) | Billion cigarettes | Share of global market (%) | |
| China National Tobacco Company (CNTC) | 1687 | 32.0 | 2143 | 38.3 |
| Philip Morris International | 640 | 12.2 | 869 | 15.5 |
| Altria/Philip Morris USA | 169 | 3.0 | ||
| BAT (and Canada's Imperial and India's ITC) | 529 | 10.1 | 830 | 14.8 |
| Japan Tobacco | 275 | 5.2 | 612 | 10.9 |
| RJ Reynolds/Reynolds American† | 135 | 2.6 | 90 | 1.6 |
| Rothmans International | 120 | 2.3 | * | |
| Korea Tobacco and Ginseng (South Korea) | 90 | 1.7 | 102 | 1.8 |
| Bulgartabac (Bulgaria) | 80 | 1.5 | 13 | 0.2 |
| American Brands | 78 | 1.5 | * | |
| Tekel (Turkey) | 58 | 1.1 | * | |
| Tabacalera (Spain) | 57 | 1.1 | * | |
| Eastern Tobacco (Egypt) | 54 | 1.0 | 68 | 1.2 |
| Reemtsma (Germany) | 53 | 1.0 | * | |
| Seita (France) | 50 | 0.9 | * | |
| AAMS (Italy) | 47 | 0.9 | * | |
| Thailand Tobacco Monopoly | 38 | 0.7 | 22 | 0.4 |
| Lorillard | 37 | 0.7 | 37 | 0.7 |
| Imperial (UK) | 32 | 0.6 | 329 | 5.9 |
| Austria Tabak (SM) | 21 | 0.4 | * | |
| Others | 1189 | 23 | 259 | 4.6 |
| Total | 5267 | 100 | 5600 | 100 |