Table 2

Use patterns and heath effects associated with various scenarios for promotion of smokeless tobacco use as a safer alternative to cigarettes

ScenarioConditionNever userQuitCigarettesSmokelessDualQuit ratioTobacco-related health effect (5% to 95%)Health effect ratio (5% to 95%)
Base caseFigure 256.0%19.8%21.6%1.0%1.6%47.9%24.2 (21.5 to 27.1)
Aggressive smokeless promotionInitiation: Increase smokeless initiation ×10; half from cigarettes, half from never users38.0%19.3%10.5%12.6%19.6%64.8%30.5 (25.7 to 35.5)1.26 (1.10 to 1.44)
Health concerned: Increase smokeless use ×10, half from cigarettes, half from quitters. Fraction of dual use among new smokeless users: 0.25.
Smokefree environment: Cut quitting in half. Fraction of cigarette users to smokeless: 0.50. Fraction of dual use among new smokeless users: 0.75.
Price sensitive: Cut quitting in half and move to smokeless. Fraction of cigarette users to smokeless: 0.50. Fraction of dual use among new smokeless users: 0.25.
US Smokeless Tobacco Company (USST)Increase smokeless initiation ×3.7. Other assumptions remain the same50.6%18.7%13.5%6.6%10.6%57.9%24.7 (21.8 to 27.9)1.02 (0.96 to 1.09)
Aggressive promotion with most new users from smokersIncrease smokeless initiation ×10; 75% from smokers, 25% from never users. Other assumptions remain the same.47.0%15.4%7.2%11.9%18.5%68.1%25.9 (22.7 to 29.5)1.07 (0.96 to 1.21)
No effect on initiationNo change in initiation patterns. Other assumptions remain the same.56.0%18.4%14.8%4.1%6.7%55.3%22.3 (19.8 to 25.1)0.92 (0.89 to 0.95)
Alternative patterns of smokeless use (using older national data, with low levels of dual use)31
Alternate BaseOther probabilities same as figure 256.0%19.9%21.8%1.8%0.6%47.8%23.5 (20.8 to 26.5)
Aggressive smokeless promotionSame as above except for different smokeless use patterns38.0%20.1%11.8%20.4%9.7%63.0%23.8 (20.9 to 27.4)1.01 (0.93 to 1.11)
USSTSame as above except for different smokeless use patterns50.6%18.9%14.0%9.5%6.9%57.4%22.2 (19.7 to 25.2)0.95 (0.91 to 0.99)
Aggressive promotion with most new users from smokersSame as above except for different smokeless use patterns47.0%16.2%8.5%19.8%8.5%65.4%19.2 (16.6 to 22.2)0.82 (0.73 to 0.91)
No effect on initiationSame as above except for different smokeless use patterns56.0%18.5%15.0%4.9%5.7%55.2%21.6 (19.1 to 24.4)0.92 (0.89 to 0.95)