Table 4

Brand and logo recognition rates, by smoking status

		Never-smokers				Ever-smokers				Unadjusted
		n	%			n	%			OR	95% CI
Brands
Milka	805	88.8		91	84.6		0.69	0.36–1.34
Samsun	820	95.2		98	95.9		1.17	0.39–3.96
Chee-tos	805	58.4		100	56.0		0.91	0.58–1.41
Camel	795	84.4		97	80.4		0.76	0.43–1.35
Colgate	790	78.5		92	65.2		0.51	0.32–0.84
Tuborg	802	81.2		91	83.5		1.18	0.64–2.20
Marlboro	799	92.1		99	88.9		0.68	0.33–1.43
Logos
Tuborg	802	79.8		91	79.1		0.96	0.55–1.70
Marlboro	799	68.6		99	75.8		1.43	0.86–2.39
McDonald’s	836	66.0		107	58.9		0.74	0.48–1.13
Camel	795	91.4		97	85.6		0.57	0.30–1.11
Colgate	790	84.9		92	72.8		0.48	0.28–0.81
Uzay	805	84.5		100	85.0		1.04	0.57–1.95
Coke	836	85.5		107	85.9		1.04	0.56–1.93
Milka	805	66.2		91	70.3		1.21	0.74–2.00
Samsun	820	81.2		98	81.6		1.03	0.58–1.83

OR = odds ratios; CI = confidence intervals.