TTM and foreign cigarette sales and tax revenue in Thailand
| Years |
Sales of TTM brands (in millions of packs) | Sales of foreign brands (in millions of packs) |
Taxes a % of retail price |
Tax revenue (million $US) |
Market share of TTM (%) | Market share of TTCs (%) |
| 1990 | 1941 | * | 55 | 369 | 100 | – |
| 1991 | 1942 | 12 | 55 | 430 | 99.4 | 0.6 |
| 1992 | 1983 | 51 | 55 | 418 | 97.5 | 2.5 |
| 1993 | 2065 | 60 | 55 | 415 | 97.9 | 2.9 |
| 1994 | 2258 | 71 | 60 | 541 | 96.9 | 3.1 |
| 1995 | 2100 | 71 | 62 | 561 | 96.7 | 3.3 |
| 1996 | 2373 | 77 | 68 | 652 | 96.9 | 3.2 |
| 1997 | 2316 | 100 | 68 | 805 | 95.7 | 4.3 |
| 1998 | 1786 | 165 | 70 | 776 | 90.8 | 9.2 |
| 1999 | 1569 | 241 | 71.5 | 722 | 84.6 | 15.4 |
Source: Excise Department of Thailand US$1 = 37 Baht.