Table 5

Commissioned research in the Nordic area by PM between 1987 and 1989

AimProjectCountryNMA involvement
Countering restrictions on marketing freedomsJuvenile smoking study72 153 165 166 FinlandNorwaySwedenShared costs with PM, publicised results
Re-establishing smokers' self-esteemWorkplace smoking attitudes103 107 153 FinlandShared costs with PM, publicised results
NorwayActed as spokespersons
SwedenShared costs with PM, publicised results
Social acceptance of smokingIndoor air quality studies5 103 108 167 FinlandNorwayPublicised results, shared costs, acted as spokespersons
SwedenPublicised results
Ensuring favourable taxationCost-to-society studies153 168 169 DenmarkPublicised results, shared costs
FinlandCommissioned study, shared costs with PM
  • NMAs, National Manufacturers Associations; PM, Philip Morris.