Timeline of Programme and assessment activities and contextual factors
| Activity | 2007 | 2008 | 2009 | 2010 | 2011 |
|---|---|---|---|---|---|
| Programme activity | |||||
| Summit on Illicit tobacco (IT) in north of England | X Dec) | ||||
| Developing logic plan and activities | X | X | |||
Setting up management infrastructure:
3 Regional steering groups and local partnerships | X X X | ||||
| Consumer research | X (July) | X (Mar/Apr) (NW/NE) only due to regional funding stoppage) | |||
| Social marketing campaign & associated websites: http://www.get-some-answers.co.uk and http://www.keep-it-out.co.uk | X (June/July) NW/NE only | ||||
| Establishing main website aimed at professionals http://www.illicittobacconorth.org | X | ||||
| Establishing regional level enforcement posts | X | ||||
| Agreeing 2 hotlines: Crimestoppers and Customs Hotline | X | ||||
| Establishing a protocol for sharing intelligence on the supply of IT among local and national enforcement bodies | X | X | X | ||
| Development and implementation of tailored training packages for health professionals, magistrates and prosecutors | X | ||||
| Assessment activity | |||||
| Ethnographic research | X | X | X | ||
| Stakeholder interviews I | X (Nov/Dec) | ||||
| Stakeholder interviews II | X (Nov/Dec) | ||||
| Contextual factors | |||||
| Media ‘freeze’ (ie, government funds could not be used on media campaigns) | X | ||||
| General election | X (May) | ||||
| Recession | X | X | X | ||
| Funding stopped for Department of Health Regional Offices (Y&H activity stopped) | X (Mar) | ||||
| Restructuring of local health service, local government, HMRC etc | X | X | |||
HMRC, Her Majesty's Revenue and Customs; NW, northwest; NE, northeast.