Table 3

Percentages and ORs for agreeing that POS tobacco advertising makes quitting smoking more difficult, by demographic and smoking characteristics, Vermont (n=301)

Number (and percentage) agreeing that POS advertising makes quitting more difficultOR (for agreeing that POS advertising makes quitting more difficult)* OR (95% CI)
Sex
 Male41 (28)0.7 (0.4 to 1.2)
 Female53 (34)1.0
Age
 18–24 years old28 (32)1.0 (0.6 to 1.7)
 25+ years old66 (31)1.0
Ethnicity
 American not of Hispanic descent89 (31)1.0
 Other5 (31)0.7 (0.2 to 2.1)
Smoking frequency
 Daily88 (31)1.0
 Less than daily6 (38)1.4 (0.5 to 4.2)
Intention to quit, n (%)
 Within month36 (78)13.0 (5.7 to 29.6)
 Thinking about quitting, but not within month56 (27)1.0
 No interest in quitting2 (4)0.1 (0.03 to 0.5)
Quit attempts in the past year
 012 (13)1.0
 1–220 (17)1.4 (0.6 to 3.1)
 3+62 (70)18.7 (8.4 to 42.0)
Purchase other than usual brand
 No80 (31)1.0
 Yes14 (33)1.2 (0.6 to 2.4)
Support for POS advertising ban
 Disagree/Neutral54 (22)1.0
 Agree40 (70)8.7 (4.4 to 17.0)
POS influences brand choice
 Disagree/Neutral70 (27)1.0
 Agree24 (62)4.1 (2.0 to 8.5)
Planned/Unplanned purchase
 Planned78 (29)1.0
 Unplanned16 (47)2.3 (1.1 to 4.8)
Education†
 ≤High school diploma12 (32)0.6 (0.3 to 1.3)
 >High school diploma65 (40)1.0
Time to first smoke†
 ≤5 min16 (41)1.2 (0.6 to 2.6)
 >5 min61 (38)1.0
Cigarettes per day†
 <1533 (41)1.1 (0.6 to 2.0)
 ≥1544 (37)1.0
  • Bolded values are statistically significantly (p<0.05) different from one another.

  • *Adjusted for age, category and store location.

  • †Data available for subset of 201 participants.

  • POS, point of sale.